Elsner has announced it has been named an official supporter of dotdigital due to our most recent engagement. We will continue to drive our expertise and understanding to provide efficient email marketing campaigns by collaborating with them.
We are working in partnership with top marketing technology providers, who support us in delivering platform solutions. It is a critical component of providing high-quality marketing service to clients.
The Dotdigital Engagement Cloud is formerly known as Dotmailer.
The heart of this powerful solution is omnichannel automation. Merchants can build detailed customer profiles and send personalized messages to customers through their preferred channels. They get the freedom, and it does not matter where they are or what device they are using.
Here are a few of the tools offered to clients of dotdigital:
Campaign–tools – Includes Email marketing, SMS marketing, live chat, push notifications, and marketing automation.
Optimization tools – Includes A/B testing, personalization, and Facebook and Google Ads.
Data tools – Includes integrations, website tracking, segmentation, and data migration.
Ecommerce tools – Product recommendations and abandoned cart functionality are two examples.
B2B tools – Includes lead scoring and abandoned browsing functionality.
Reporting tools – Campaign, RFM, and ROI reporting tools are available.
The dotdigital Engagement Cloud is a customer engagement platform designed to help retail customers develop vital omnichannel marketing programs where every journey counts. The platform collects and syncs valuable data from customers’ online and offline interactions with companies. This allows information to flow smoothly through the Application Programming Interface (APIs).
So, what makes dotdigital unique? See below for the main benefits of dotdigital and how it can help your business grow.
Dotdigital takes an integrated data approach, using CRM data to power customer emails and track behaviour. This allows them to get a better understanding of their customers and run more effective segmented campaigns.
Dotdigital features an easy-to-use automation tool for building life-cycle marketing campaigns, with cross-channel execution as a core component. You may target your users on the right channel with the right message by using many platforms. It has email, SMS, push notifications, and live chat, as well as intelligent re-targeting on Google Ads and social platforms.
Dotdigital is a global firm with over 300 people and B2C and B2B enterprise and SME clients founded in 1999. Dotdigital is a pioneer in the field of omnichannel marketing automation. 4,000+ brands in 150 countries use the platform’s capabilities to acquire, convert, and retain customers.
For organizations looking to engage customers across all touchpoints, dotdigital Engagement Cloud is the platform of choice. Users’ data can be linked, valuable insights can be uncovered, and intelligent messages may be sent via email, SMS, social media, and many such platforms.
In 2006, Elsner Technologies was established. We are a team of over 200 people that have completed over 9000 projects all across the world. We are a full-time technology development firm with ISO 9001 (Quality Management) certification, as well as an Official Magento Partner and Shopify Partner. Our major areas of expertise include Web Development, Mobile App Development, and Digital Marketing.
This perfect partnership might end up as a deadly combination. You might want to explore the strategies and advantages we have in store for you. Elsner and Dotdigital will help you empower your business and bring better results in the market.