BigCommerce is a very powerful and feature-rich eCommerce platform, ideal for you to grow your business on a high scale. There are ample features that can enable a BigCommerce web designer to craft a unique website. And on the other hand, it also helps the merchants promote their products in a more efficient manner.
But, when it is about developing or creating a BigCommerce store, what do you think is the first thing that people notice? It’s the UI, for sure!
Therefore, to ensure that the UI turns out to build the best appeal for your store, you should seek professional BigCommerce theme development. It is the initial step when you want to get along with the BigCommerce platform for creating a profitable store.
It is true that BigCommerce offers you more than 170 themes in its stock, with 15 free options. The paid themes offered by BigCommerce are phenomenal, and your BigCommerce web designer can modify the appeal to bring out the unique factor.
Irrespective of whether you choose the stock themes or hire BigCommerce theme development experts to create custom ones, the ultimate purpose is to create a unique layout with user-friendliness on point.
Starting from showcasing the products and boosting the sales to scaling the revenue and conversion rates, a BigcCommerce theme can streamline it all. So, let’s get an insight into how BigCommerce theme development can help you add uniqueness and professionalism to your new store.
What is the Importance of Theme Customization for a BigCommerce Store?
If you are planning on starting your online store on BigCommerce, you ought to adopt theme customization to tailor the functionality and appearance of your store. This way, you will be able to customize the appeal and UI functionalities of your store depending on the specific needs of your business.
Theme customization is not an approach that deals with optimizing just the basic templates or adding a personalized touch. The BigCommerce local development experts make sure that the theme aligns perfectly with the brand identity and sets you apart from your competitors with a unique appeal.
For you to know, a custom theme for your BigCommerce store will record better engagement, enhanced conversion rates, and brand consistency. In short, it is an investment that will pave the path for your BigCommerce store to attain long-term success in the eCommerce journey.
What are the Benefits Associated with BigCommerce Theme Development?
BigCommerce has both free as well as premium themes, which allows you the feasibility of adding uniqueness to your business processes. But beyond that, you can also seek custom BigCommerce theme development, which is one of the best ways to make your store stand out from the crowd and add a better experience for the customers.
You might have to get along with a BigCommerce web designer to create a custom theme with unique capabilities for you to run your online business. Apart from that, these experts offering you custom BigCommerce theme development will also make knowledgeable recommendations to make your site more responsive and appealing.
Getting your theme developed from scratch with the help of professionals will allow you to use a blank canvas and incorporate various functionalities, features, and design elements on demand. But to help you feel more convinced about the uniqueness and professionalism that custom BigCommerce theme development can add to your store, here are some benefits for you to count on:
1. Invoke Advanced Level of Functionalities
Apart from just feeling or looking unique, your BigCommerce web designer will make sure the store also functions better in the backend with respect to the utilization of a custom theme. When you make your investment in hiring the best BigCommerce theme development experts, you get the liberty to choose the functionalities you want to include in your store.
Even though the free themes on the BigCommerce platform have enough features, high-end customization allows you to tailor your choice to be exactly your necessities. With the help of a professional BigCommerce web designer, you can create custom theme files that will replicate high-end capabilities, possibly unique to your niche.
As you know, every online store is different from the other! So, it will definitely make sense to include technical differentiations to your BigCommerce hub, which will contribute to enhancing the user experience quotient. With a custom theme, you can also recommend the inclusion of tailored payment gateways, custom shipping, and multi-store potential.
2. Liberty of Adding Third-Party Integrations
When you hire a BigCommerce web designer to build a unique theme for your store, it will be based on the specific requirements or use cases you mention. But apart from that, one more consideration that the professionals will adopt for crafting the theme of your store is your needs associated with third-party integrations.
When you are working with a professional BigCommerce web designer, let them use their expert ecosystem knowledge to identify what integrations tend to serve your business the best. The developers will then be able to curate a perfect theme for you by using dedicated connectors to the custom APIs and CRMs.
With such third-party integrations, your BigCommerce theme will be even more responsive and will contribute to your seamless store management and analytics as well. The team of professional BigCommerce eCommerce development experts will make sure every integrated component works in alignment with one another, making sales and marketing a breeze.
This way, repeat business, customer support, and brand loyalty aspects will be attained, and your BigCommerce store will stand out in the crowd of competitors.
3. Ensure Scalability for Your Store
A BigCommerce website designer offering custom theme development will be able to invoke required expansions and modifications, ideal for the companies to grow. As the theme’s codebase was specifically developed to meet your business goals, it won’t be necessary for you to switch platforms or seek data migrations upon business expansion.
Your BigCommerce eCommerce development experts will be able to make adequate changes to the theme and UI of your store. This way, the new features will work seamlessly alongside the growing transactions and traffic. All forms of adjustments associated with technology or user expectations will be adopted or made on demand!
In short, your site theme will be engineered with growth aspects right from the beginning, as you will be operating with a curated theme. This way, when your business expands, your BigCommerce store won’t have to deal with major changes. Thus, the ongoing efforts on scaling the business will be less, which is why custom theme development is a winning move.
4. Adopt Better User Experience
When you are partnering with a BigCommerce agency for your theme development, you will be appointed to a proficient team of UX UI designers. They will be working consistently alongside the developers to ensure that the end-product meets your expectations. The user experience quotient of the theme will be optimized and attained as desired.
Your BigCommerce website designer will make sure to strategically lay out the storefront design and make it engaging with that of the prospective customers. The role of UI and UX is paramount with respect to theme development, which scales the overall brand experience, average order values, and on-page conversion rates.
If you feel like your BigCommerce store operations will demand the inclusion and exclusion of certain features, functionalities, or pages over time, having the perfect UI or UX for your theme will help you modify the navigation accordingly, ensuring that the users’ experience factor doesn’t get distorted.
5. Better SEO Optimization
When you are adopting a customized theme for your BigCommerce store, it will automatically work on boosting the SEO quotient of the site as well. Starting from usability to the technical elements, a BigCommerce local development expert will make sure to improve almost all components that have some relation with the SEO factors.
It means everything that the search engines look for in a site to rank it higher in the SERPs will be added to your BigCommerce store theme. As per the official guidelines associated with SEO, sites with better UI/UX principles are meant to rank higher over the SERPs than others.
Your BigCommerce agency, offering you with custom theme development service, will make sure that the page loading speed increases along with cross-device responsiveness. The experts shall also invoke the best formatting practices. Thus, you can conclude that a custom theme for your BigCommerce store will contribute to your site visibility and better sales.
Parting Words
When starting with an eCommerce business, it becomes really important for you to seek growth. Among the several factors that contribute to your growth potential, one of the most crucial ones is to deliver a better experience to your customers when they are at your online store. For that, you need a perfect UI and theme, ensuring responsiveness, easy navigation, and better performance.
Therefore, you must hire professional BigCommerce theme development services to help you set up a thriving online business catering to your specific goals. Do let the experts suggest the best features or functionalities that they think will add value to your store. When you are satisfied with the blueprint, let the experts get along with crafting the perfect theme and UI for your BigCommerce journey.
