How We Transformed a Leading Supermarket Chain into a Connected Salesforce Retail Ecosystem
The customer would like the system to be user-friendly and be easy to use across the store, mobile app, and online channel. The retailer had been trading from several locations. Still, each location was on a different scale and had different data for customer loyalty service requests, etc. Integrated the retailer’s online store with Salesforce. All their customer data, loyalty marketing, and service are now stored centrally in Salesforce, and their customer experience is consistent across all channels.