What was the challenge?
- Fashion Categories defined according to different filter options.
- Simplified link structure to browse fashion ideas related to available categories.
- Each post has top ideas/options so get a variety of options.
- Option to comment for the post so that visitors can easily interact.
- Related posts can be easily browse by switching to the next or previous post.
- Pop up notification related to ideas for which visitors are surfing. They can directly navigate to the post by a simple click.
- Gallery option related to post to view ideas visually.
- Get Quick notifications by subscribing to notification subscription list.
The Solution we provided
- We have designed UI/UX and browsing structure of the website in such as a way to play a huge role in helping visitors to get knowledge of trending fashion.
- The improved conversation of the visitors; which has gained more visibility for the website. Which has increased chances to be sponsored by certain companies or brands.
- Improved behavior with the help of social networking platforms.
- Optimized space for the sponsor banners in such a way that visitors don’t get irritated because of ads and surfing experience remains at its best.
- Added Module to manage sponsor banners, Paid packages for the Advertisement management.
- Added automated smart responders so that comments get instantly approved and they get a response to the queries.
- Added analytics to track visitor’s behavior to detect top categories, most surfed ideas for each industry/ category.