RECOMMENDED
$0 – $1500 PPC MONTHLY SPENT
- $399 Initial Campaign Setup Fees
- 1 Account Handling
- $299 Monthly Maintenance Fees
PPC ADVERTISING NETWORKS
- Google Ads Network
- Google Search Network (reach people who searches in google search bar)
- Google Display Network (reach people to your industry websites, blogs, videos, etc )
- Google Remarketing (reach people who visited your website previously)
- If Applicable Google Product Listing Ads PLA’s (Mandatory : Google Merchant Account)
INITIAL ANALYSIS AND SETUP
- Website Review & Ongoing Consulting for PPC Success
- If Applicable A Complete Analysis of Your PPC Advertising History
- Set Initial Expectations and Specific Goals
- Design and Build Proper Campaigns for Search, Display & Remarketing Network
- Entire Campaign Optimization, Highly Structured and Targeted campaigns
- Perform a Comprehensive Keyword Research and Selection
- Build and Implement a Comprehensive Negative Keyword List
- Proper Keyword Categorization, Matching Options and AdGroup Development
- Creative & Effective Ad Copy – Multiple Ads Per AdGroup for Testing
- Landing Page Optimization Suggestion
- Call To Action (CTA) Optimization Suggestion
- Ad Scheduling and Geographical Targeting
- Integrate Location, Social, Call, Sitelinks, etc Extensions if needed
- Mobile Ads & Bid Optimization* (If website is mobile responsive)
- Conversion Tracking & Remarketing Code Installation
ONGOING ACCOUNT MANAGEMENT
- A Dedicated Account Executive for Questions, Concerns and Ideas
- Ongoing PPC Strategy Development
- Continual Bid & Position Monitoring to Achieve Desired Results
- Ongoing Keyword Performance Analysis, Additions & Deletions
- Ongoing Competitors Tracking with Auction Analysis
- Ongoing Ad Copy Analysis and Testing
- Continued Conversion Tracking Analysis
- Work to Increase Higher Conversion Rates, Higher CTR, and Quality Scores
- Competitor Tracking, Research and Benchmarking
- A/B Landing Page & CTA Split Testing
- Work to lower CPA (cost per acquisition)
REPORTING
- Fortnightly Campaign Report
- Campaign | Adgroup | Keyword | Position | Clicks | Cost | CPC | Impressions | CTR
- Conversions |Conv. Rate | Cost Per Conv.
RECOMMENDED
$4K – $7K PPC MONTHLY SPENT
- $399 Initial Campaign Setup Fees
- 5-10 Account Handling
- 20% Monthly Maintenance Fees
PPC ADVERTISING NETWORKS
- Google Ads Network
- Google Search Network (reach people who searches in google search bar)
- Google Display Network (reach people to your industry websites, blogs, videos, etc )
- Google Remarketing (reach people who visited your website previously)
- If Applicable Google Product Listing Ads PLA’s (Mandatory : Google Merchant Account)
INITIAL ANALYSIS AND SETUP
- Website Review & Ongoing Consulting for PPC Success
- If Applicable A Complete Analysis of Your PPC Advertising History
- Set Initial Expectations and Specific Goals
- Design and Build Proper Campaigns for Search, Display & Remarketing Network
- Entire Campaign Optimization, Highly Structured and Targeted campaigns
- Perform a Comprehensive Keyword Research and Selection
- Build and Implement a Comprehensive Negative Keyword List
- Proper Keyword Categorization, Matching Options and AdGroup Development
- Creative & Effective Ad Copy – Multiple Ads Per AdGroup for Testing
- Landing Page Optimization Suggestion
- Call To Action (CTA) Optimization Suggestion
- Ad Scheduling and Geographical Targeting
- Integrate Location, Social, Call, Sitelinks, etc Extensions if needed
- Mobile Ads & Bid Optimization* (If website is mobile responsive)
- Conversion Tracking & Remarketing Code Installation
ONGOING ACCOUNT MANAGEMENT
- A Dedicated Account Executive for Questions, Concerns and Ideas
- Ongoing PPC Strategy Development
- Continual Bid & Position Monitoring to Achieve Desired Results
- Ongoing Keyword Performance Analysis, Additions & Deletions
- Ongoing Competitors Tracking with Auction Analysis
- Ongoing Ad Copy Analysis and Testing
- Continued Conversion Tracking Analysis
- Work to Increase Higher Conversion Rates, Higher CTR, and Quality Scores
- Competitor Tracking, Research and Benchmarking
- A/B Landing Page & CTA Split Testing
- Work to lower CPA (cost per acquisition)
REPORTING
- Fortnightly Campaign Report
- Campaign | Adgroup | Keyword | Position | Clicks | Cost | CPC | Impressions | CTR
- Conversions |Conv. Rate | Cost Per Conv.
RECOMMENDED
$7K ABOVE PPC MONTHLY SPENT
- $399 Initial Campaign Setup Fees
- 11-15 Account Handling
- 18% Monthly Maintenance Fees
PPC ADVERTISING NETWORKS
- Google Ads Network
- Google Search Network (reach people who searches in google search bar)
- Google Display Network (reach people to your industry websites, blogs, videos, etc )
- Google Remarketing (reach people who visited your website previously)
- If Applicable Google Product Listing Ads PLA’s (Mandatory : Google Merchant Account)
INITIAL ANALYSIS AND SETUP
- Website Review & Ongoing Consulting for PPC Success
- If Applicable A Complete Analysis of Your PPC Advertising History
- Set Initial Expectations and Specific Goals
- Design and Build Proper Campaigns for Search, Display & Remarketing Network
- Entire Campaign Optimization, Highly Structured and Targeted campaigns
- Perform a Comprehensive Keyword Research and Selection
- Build and Implement a Comprehensive Negative Keyword List
- Proper Keyword Categorization, Matching Options and AdGroup Development
- Creative & Effective Ad Copy – Multiple Ads Per AdGroup for Testing
- Landing Page Optimization Suggestion
- Call To Action (CTA) Optimization Suggestion
- Ad Scheduling and Geographical Targeting
- Integrate Location, Social, Call, Sitelinks, etc Extensions if needed
- Mobile Ads & Bid Optimization* (If website is mobile responsive)
- Conversion Tracking & Remarketing Code Installation
ONGOING ACCOUNT MANAGEMENT
- A Dedicated Account Executive for Questions, Concerns and Ideas
- Ongoing PPC Strategy Development
- Continual Bid & Position Monitoring to Achieve Desired Results
- Ongoing Keyword Performance Analysis, Additions & Deletions
- Ongoing Competitors Tracking with Auction Analysis
- Ongoing Ad Copy Analysis and Testing
- Continued Conversion Tracking Analysis
- Work to Increase Higher Conversion Rates, Higher CTR, and Quality Scores
- Competitor Tracking, Research and Benchmarking
- A/B Landing Page & CTA Split Testing
- Work to lower CPA (cost per acquisition)
REPORTING
- Fortnightly Campaign Report
- Campaign | Adgroup | Keyword | Position | Clicks | Cost | CPC | Impressions | CTR
- Conversions |Conv. Rate | Cost Per Conv.
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